“Growth with Education”
Our vision of the future is to build ASB into a business school with a reputation that matches the reputation of Leading World Class Institution.
This means that our long-term objective is to become a leading Indian business school known for critical thinking and social responsibility. We envision ASB as an institution that produces outstanding research that has a direct impact on our educational activities and our engagement with the business world.
More specifically, we want to build ASB into an institution that:
- • attracts highly-qualified faculty who develop innovative knowledge that is highly relevant to the business world and society at large, and who disseminate this knowledge through publications in top-tier scientific and professional journals and through corporate engagement
- • attracts highly-talented students and provides them with an intercultural learning environment that offers research based expertise in the various programs and executive education and helps them develop their professional skills by cooperating closely with corporate partners.
The Mission of Asian School of Business is to establish well researched and pragmatic business and technical practices to enable the students to meet the challenges of a fast changing business and technical environment in the new world economic order. Asian School of Business aims at developing conceptual and practical skills to convert abilities of students into managerial and technical competence, required in today’s competitive environment. We at Asian School of Business strongly believe that a blend of relevant knowledge, skill and right attitude is essential for the overall development of students which determines their growth & success in the corporate world.
Program Educational Objectives (PEOs) of BBA Program
Objective of BBA program at ASB is to equip students with the ability to integrate the knowledge from various disciplines, develop logical & critical thinking wherein they can recognize and solve problems, weigh & understand ethical issues and communicate effectively. Within this broad framework following program educational objectives are stated:
PEO 1: Demonstrate competency across business disciplines, specifically conceptualizing, synthesizing, organizing and resolving enterprise – level management problems or issues by applying suitable quantitative and qualitative techniques of business analysis strategically to support decision making in the field of relevance.
PEO 2: Emerge as efficient managers equipped with creative and innovate approaches, new venture development, research perspective, rationality and application oriented decision-making to create / add value in a challenging environment attributable to ever-changing technological advancements.
PEO 3: Practice effective oral, written, presentation, and communication skills that encompass diverse perspectives to support decisions in business correspondence and persuade an audience by presenting oneself professionally while following the corporate/business etiquette.
PEO 4: Perform Teamwork, Leadership Skills and Group Dynamics needed for implementing and coordinating organizational activities in a team and managing change to explore business problems in multi-disciplinary streams to lead, motivate and manage teams across borders effectively.
PEO 5: Demonstrate an understanding of values of professional & social responsibility, legal principles, social issues and classical ethical guidelines and corporate governance as an aware global citizen.
PEO 6: Exhibit a mindset through resilience and adaptability when faced with complexity and challenges in global environments and act as a responsible global citizen through community engagement, incorporating financial, social, and environmental context in organizational and business decisions that are appropriate in specific situations.
Program Outcomes (POs) of BBA Program
The BBA program has following intended outcomes that are duly aligned with the educational objectives listed above. These program outcomes are:
PO1: Business Environment and Domain Knowledge
Students will be able to identify and analyze economic, socio – cultural, political and legal factors present in the national and global business environment which have an influence over the conduct of business and gain the knowledge of various domains relevant to business. This helps in understanding the functioning of businesses and identifying potential business opportunities.
PO2: Skill Development and Pragmatic Approach for Innovative Solutions
Students will be able to practically apply the concepts, tools and techniques learnt during the program in real life business situations for devising optimal and innovative solutions to business problems.
PO3: Critical Thinking, Business Analysis and Problem Solving
Students will develop competencies in quantitative and qualitative analysis techniques along with the ability to think and analyze critically and apply the conclusions of rational decision-making process to problem solving in functional areas such as Marketing, Finance, Human Resources and Business Strategy.
PO4: Effective Communication
Students will develop the ability to communicate effectively through oral as well as written modes using appropriate technology and logical reasoning to articulate ideas at a level which reflects competence.
PO5: Socially Responsive and Ethical Leadership and Entrepreneurial Ability
Students will develop the ability to lead and build teams demonstrating ethical standards in business decision making with responsiveness to contemporary social issues. They will develop an aptitude for innovativeness and an attitude for taking calculated risks necessary for realizing the entrepreneurial potential in them leading to economic and social development of the country.
PO 6: Global Exposure and Cross-Cultural Functioning
Students will be able to develop a global outlook and an understanding of cross-cultural functioning of business.
Program Educational Objectives (PEOs) of BCA Program
PEO1: Exhibit expertise in careers based on their understanding of methods of application development using the concept of computer programming languages and design principles at national and international level.
PEO2: Demonstrate analytical and design skills including the ability to generate creative solutions and involve in lifelong learning to adapt the technological advancements in the emerging areas of computer applications to become competent professionals in IT industry, academics, government, or entrepreneurs.
PEO3: Practice team spirit and in course of time also lead the team to find solutions and improvements in their field of expertise or become entrepreneurs and play the leading roles in business enterprises
PEO4: Adapt to the fast changing world of Information Technology needs and become effective collaborators through latest & innovative methodologies, address the social, technical and business challenges.
Program Outcomes (POs) of BCA Program
PO1: Domain Knowledge & Its Application
Apply knowledge of computing fundamentals, mathematics and domain knowledge of computing models from defined problems and requirements.
PO2: Analytical Ability & Innovative Approach to Problem Solving
Create, select, adapt and apply appropriate techniques, resources, and modern computing tools to complex computing activities providing innovative solutions to complex computing problems by designing or evaluating systems, components and processes.
PO3: Effective Communication
Effective Communication with the computing community/society about complex computing activities by writing effective reports, design documentation, effective presentations.
PO4: Value Based Leadership Abilities and Entrepreneurial Potential
Understand the principles of leadership and team building based on values and develop the attitude for taking calculated risks necessary for realizing the entrepreneurial potential.
Program Educational Objectives (PEOs) of B.Com Program
The objective of B. Com program at ASB is to equip students with the ability to integrate the knowledge from various disciplines, develop logical & critical thinking wherein they can recognize and solve the problems, weigh & understand ethical issues and communicate effectively. Within this broad framework following program educational objectives are stated:
PEO 1: Demonstrate understanding of the basic concepts and theoretical knowledge used in the different Commerce and business-related areas like Accounting, Taxation, Auditing, Banking, Marketing, Finance, E-Commerce etc.
PEO 2: Apply the different tools and techniques in solving the problems related to their field of study in day-to-day situations during their career and pursue advance research in the field of commerce, business and finance.
PEO 3: Critically analyze the different profession related scenarios and situations with clear understanding of the factors contributing to the same.
PEO 4: Plan and develop the start-ups and entrepreneurial ventures independently through skills developed during the tenure of degree while displaying decision making skills with empathy and respect for core human values.
PEO 5: Demonstrate leadership qualities and effectively communicate while working in the diverse teams and small groups to achieve the common goals of the organization.
Program Outcomes (POs) of B. Com Program
The B. Com program has following intended outcomes that are duly aligned with the educational objectives listed above. These program outcomes are:
PO1: Business Environment and Domain knowledge
Apply the knowledge of mathematics, Social science, accounting fundamentals, and computer specialization to the solution of complex accounting & management problems.
PO2: Critical Thinking and Problem analysis
Use research – based knowledge including design of tools, analysis and interpretation of data, and synthesis of the information to provide valid conclusions.
PO3: Design/development of Innovative solutions
Design solutions for economic problems and design software, processes to meet the specifications with consideration for the public health and safety, and the cultural, societal, and environmental considerations.
PO4: Environment and sustainability
Understand the impact of the professional accounting solutions in societal and environmental contexts, and demonstrate the knowledge of and need for sustainable development.
PO5: Socially Responsive and Ethical Behaviour
Apply ethical principles and commit to professional ethics and responsibilities and norms of the accounting practices.
PO6: Effective Communication
Communicate effectively with the accounting professional & IT community and with society at large. Be able to comprehend and write effective reports documentation. Make effective presentations, and give and receive clear instructions.
E: Excellence – Excellence in Education through Industry and Academia under one Umbrella
D: Dedication – Strong hub of Management, Directors, and Advisory Board with clear vision and sincere efforts
U: Unity – Unified staff and students
C: Clarity – Clear thought process for the accomplishment of Mission
A: Achievement – Keen to set a benchmark for the accomplishment of particular tasks and striving for success in achieving the same
T: Togetherness – Belongingness towards the Institution and society
I: Innovativeness – Value addition through innovative teaching-learning
O: Optimism – Positive mind framework for quality assurance and accepting the challenges in the world of Globalization
N: Nurturing – Grooming the personality as per the requirement of corporate world.