Clubs

Utsav is one of the most happening clubs at ASB. It uses performing arts to help students embrace and celebrate the rich dimensions of the diversity on campus. In addition, the club promotes interaction among the students and strives to bring cheerful smiles on their faces.
It offers immense opportunity for students to learn several management lessons while organizing big annual events, coordinating with third party vendors while allocating adequate budgets for each activity. The purpose of this club is to encourage the young minds to perform and showcase their talent in various cultural activities thereby helping them to improve inter personal and management skills.

The HR club functions with the objective to equip students with the required industry exposure and the latest industry requirements in terms of skills and expertise in various fields of HR. The club takes up several initiatives which respond to the student needs, such as organising Guest lectures on the latest issues in HR world, organise regular inhouse quizzing and interaction between senior and junior students.

This helps students learn more about Human Resource and they also become aware about job role of Human Resource Professionals in organisations.

The objective of the club is to instill familiarity about brands and various techniques of effective usage of tools of Marketing through innovative and enjoyable events.

Aim of carrying out activities in this club is:
• To enhance student experience outside the classroom
• To cultivate leadership, teamwork and an understanding of marketing knowledge amongst students
• To create and provide a variety of opportunities to students to explore marketing as a career path
• To create ‘industry fitness’ for marketing students through development of professional skills
• To increase student engagement in marketing events
• To provide students an insight of real life marketing set up.

The objective of the club is to instil among students a good bit of familiarity about brands and various techniques of effective usage of tools of Marketing through innovative and enjoyable events. The club enhances experience of students outside the classroom; helps them cultivate leadership, teamwork and understanding of marketing knowledge; creates and provides a variety of opportunities to explore marketing as a career path and helps students with an insight of real life marketing set ups.

SEED aims to cater to the needs of aspiring entrepreneurs as well as to shape the mindset of strategic thinkers. The club is primarily responsible to foster entrepreneurship skills amongst the students from campus by providing them with experiential learning opportunities. The activities help to bridge the gap between strategic concepts learned in the classroom and the complex challenges faced in today’s business environment. It also provides networking opportunities to students with entrepreneurs, investors as well as strategy leaders in the commercial and academic world.

Modern technology has become a total phenomenon for civilization, the defining force of a new social order in which efficiency is no longer an option but a necessity imposed on all human activity.– Jacques Ellul

The IT Club of ASB is a student driven body which endeavors to create an interactive learning platform for providing a glimpse into the industry encompassing a multitude of aspects. The club conducts plethora of discussions and workshops helping students develop IT skill sets to manage data, enterprise systems, data mining and intelligence, data security, big data and analytics thereby enhancing understanding of participants on various trends in the IT industry.

Objective of the Athleema is to build self confidence in students with overall development in planning and goal setting. It imparts real learning to the students as how to manage any event and also how to tackle dynamic challenges.

Further, such activities provide students a chance not only to display their talent but also to influence personal characteristics, such as self – esteem and sportsmanship. Such activities not only provide students much needed break from study but also provides them with opportunities leading to higher self esteem and help them learning real world skills like teamwork, goal setting, time management, problem solving, analytical thinking, leadership and public speaking.

Athleema club organizes a host of events related to sports as a regular activity which includes activities related to Chess, Carom, Table Tennis, Sudoku, Snooker as well as other outdoor activities like Basketball, Volleyball, Kabaddi, Badminton and Football.

As part of Corporate Social Responsibility (CSR) Initiatives of the Institute, CSR Club reflects the parallel extension of simplicity, cooperation, unwarranted support & kindness. The institute intends not only to excel in education delivery but also by integrating value added activities into the course curriculum. The institute believes in creating managers with a human face and this is possible only when the ‘to be managers’ understand and appreciate the social realities and work closely with the local community. Towards our commitment to such objectives, the club undertakes various activities in the field of CSR such as volunteering in NGOs, working with the local community, organising discussion forums and lectures for knowledge dissemination, exchange of ideas and sharing best practices related to CSR with various key stakeholders such as the companies, civil society organizations and civil society members.

Keeping in view the importance of media in society, it is important that the students start understanding media rather than just being passive viewers or readers. With the increasing number of TV & radio channels, publications and the new media, students now days are inundated with plethora of media messages. Discussing media and media messages with students is need of the hour. Keeping in view the growing media industry, Buzz aims to develop amongst students an understanding of importance of communication and also to develop in them an understanding of the effects of mass media.

Its objective is to provide a constructive platform for helping the budding finance warlocks grow and apply the theoretical concepts they have learnt in real life. The club activities help students explore the various verticals within finance domain including stock markets, investments, equity research, financial policies etc. through competitions, workshops and speaker sessions.

Gnosis aims at developing analytical skills and creative thinking among students. It offers them with opportunities to appreciate different types of literature and hence improve their literary skills. It also aims in developing among students the logic to know more and to instil in them confidence to speak in public. It is a club made for people who love literature and want to share their experiences, readings and thoughts with others who have the same interest and talents.

The club initiates competitions in extempore, essay writing, creative writing, poetry writing, debate, elocution, skit, quizzes to enhance the speech and oratory skills of students.

Whereas most of the clubs are geared at developing the physical elements of students, the Drama Club concentrates on developing and exhibiting the personality of students. It organizes competitions, events and activities and offers excellent networking opportunities with fellow students. They also channelize diverse interests and talents of students by providing them with an avenue to display their talents.

As the world advances by leaps and bounds with each passing day, one word that has become imperative is ‘sustainability’. As future managers and the harbingers of social awareness, we must take an active interest in preserving what is depleting today, ‘Prakriti’. To serve the cause of nature and society at large, this club organizes several events to generate the awareness about the environment. Groups of young, self-driven students take it upon themselves to spread awareness across the college and the society. In their own little ways, they come up with activities that are focussed to impress upon society as how to conserve the environment.

Coding Club aims to establish a coding culture in campus reaching every student passionate about coding. As a part of the training system, Asian School of Business has created a ‘Coding Club’ for students who have a keen interest in coding. The club includes basic, intermediate and advanced computer programming activities which are part of the campaign called the “Coding Club”. This is an initiative for introducing coding concepts and the power of computer programming to as many students as possible across BCA department of the institute. This club also aims in preparing students for placements by conducting practice tests which are based on the format of questions that are asked in the top IT / Tech Firms.

Applifi aims to help students to grow their knowledge in a peer-to-peer learning environment and build solutions for local businesses and their community by having sessions that help them to understand the operation of the applications, application lifecycle, configuration files, intents and activities so that they can build and deploy own applications. The activities and sessions carried out help the students to get a better understanding of the UI – components, layouts, event handling and screen orientation.

The main idea behind working of this club is to provide an outlet for students who aren’t interested in the traditional sports. Activities carried out by this club include conducting LAN gaming, computer gaming plus workshops on ethical hacking. All this also encourages collaboration and build problem-solving skills among students.

Objective of this club is to conduct activities that shall help students to build the mobile and web development skills and knowledge. It is intended to be a space for students to learn and collaborate as they solve mobile and web development problems.