The transition from campus to corporate (C2C) is a critical stage for students, particularly those studying Management, Business, Information Technology, and Computer Science. This journey combines academic learning with professional application, which requires adaptability, technical proficiency, and interpersonal skills.
For management students, transitioning to the corporate world entails going beyond academic principles and applying strategic thinking, decision-making, and leadership in real-world business circumstances. Similarly, students with IT and technology backgrounds must apply their programming, data analytics, and system architecture skills to create solutions that promote corporate growth and innovation.
In today’s fast-paced digital age, the business sector favors people who are technically savvy and have a problem-solving approach. Employers want graduates who can easily integrate into teams, contribute to initiatives, and understand the complexities of company culture. Soft skills such as communication, teamwork, and emotional intelligence are just as important as technical knowledge in any business or technology sector.
Institutions like Asian School of Business (ASB) play an important role in preparing students for this transition by offering industry-relevant curriculum, internships, and skill development programs. Through case studies, real-world projects, and mentoring, industry-academia collaboration guarantees that students obtain real-world experience. Particularly for students studying computer science and information technology, certifications in cutting-edge technologies like artificial intelligence (AI), Blockchain, and cybersecurity improve employability.
ASB has its Centre for Skill Development (CSD) which caters to personality development and grooming of the students, apart from conducting training programs to help them prepare for the corporate life ahead, and the Crafting Prodigy Program. Specialized trainers have been appointed to ensure that the students become market-ready. Each student has one faculty crafter assigned to guide them in implementing their individual development plan.
To sum up, the C2C journey is a life-changing experience that equips students to face obstacles in the real world, not merely a change in career. By equipping themselves with the right mix of technical knowledge, business insight, and interpersonal skills, graduates can navigate the corporate landscape successfully and contribute meaningfully to their organizations.
Submitted by
Dr. Nishita Pruthi
Assistant Professor, Asian School of Business