As part of the National Service Scheme (NSS), Asian School of Business organized a Cleanliness Drive on 12th September 2025 in collaboration with NGO Apne Log. The objective was to instill values of hygiene, civic responsibility, and community service among students while contributing towards the Swachh Bharat Abhiyan initiative.
Objectives
- To promote awareness about the importance of cleanliness and hygiene in daily life.
- To develop a sense of social responsibility and teamwork among students.
- To encourage students to take proactive steps toward maintaining a clean and healthy environment.
- To support the national vision of a “Clean India – Green India.”
Event Highlights
- The event began with students assembling at the ASB campus.
- Equipped with brooms and cleaning materials, students actively participated in cleaning the campus premises.
- After completing the campus cleaning, the team proceeded to the vicinity near Amity University Gate No. 5 to extend their cleanliness efforts.
- The drive witnessed enthusiastic participation and teamwork, spreading awareness among passers-by about the importance of keeping surroundings clean.
- Faculty members, staff, and students joined together, reinforcing the message of “Clean Campus, Green Campus.”
Student Volunteers
Approximately 20 student volunteers from BBA, BCA, B.Com, and B.Sc programs participated in the event with great enthusiasm and dedication.
Outcomes
- Enhanced environmental and social awareness among student participants.
- Strengthened students’ sense of civic duty and teamwork.
- Improved cleanliness and hygiene in the targeted areas.
- Positive community impact by motivating onlookers to adopt responsible cleanliness habits.
Conclusion
The Cleanliness Drive was a grand success, with active participation and dedication shown by ASB students. The initiative not only cleaned the targeted areas but also inspired many to adopt cleanliness as a way of life. Such activities help in nurturing socially responsible citizens and contribute towards the vision of a cleaner and healthier India.




