Day & Date: Tuesday, 25th February 2025
Entrepreneur: Mr. Vikas Bagaria
Designation: Founder & CEO, PeeSafe | Founder, SRV Damage Prevention Pvt. Ltd. | Founder, SafetyKart.com
Address: Radcliffe Hygiene Pvt. Ltd., 3rd Floor, Corporate Office, Plot No. 517, Udyog Vihar Phase III, Sector 20, Gurugram, Haryana – 122016
Industry: Personal Hygiene and Wellness Industry
Students from the 5-Year Integrated Program in Management (IPM) – BBA + PGDM, accompanied by faculty member Dr. Rupali, visited the corporate office of Redcliffe Hygiene Pvt. Ltd. in Gurugram. The visit provided a valuable opportunity to interact with Mr. Vikas Bagaria, a distinguished entrepreneur and founder of several impactful ventures including PeeSafe, SRV Damage Prevention Pvt. Ltd., and SafetyKart.com.
The session commenced with Mr. Bagaria sharing the inspiring journey of PeeSafe. He elaborated on the various challenges and milestones encountered while establishing a brand in the personal hygiene and wellness industry. Emphasizing consumer-centric innovation, Mr. Bagaria highlighted the crucial role of engaging with women to design effective hygiene solutions that address their specific concerns.
During the interactive session, insightful questions were posed regarding investment strategies in the current market, research methodologies, and target audience identification. Mr. Bagaria shared his experiences in conducting market research and the lessons he learned throughout his entrepreneurial journey. He stressed the importance of understanding customer demographics and using those insights for strategic business decisions.
In his address, Mr. Bagaria underscored the significance of gaining sales experience for aspiring entrepreneurs, stating that it provides a foundational understanding of market dynamics. He further encouraged gaining corporate experience to foster a comprehensive appreciation of all organizational roles, financial discipline, and operational intricacies. Additionally, he introduced emerging sectors with entrepreneurial potential, such as waste battery management, urging the participants to consider these as viable avenues for innovation.
The visit concluded with a group photograph to commemorate the interaction. A memento and a sapling were presented to Mr. Vikas Bagaria as a token of gratitude for his warm hospitality and invaluable insights. The experience offered the participants a deeper understanding of entrepreneurial thinking, consumer-driven innovation, and the evolving business ecosystem.