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In the present scenario of a competitive and data-rich environment, statistical models have become essential tools for making informed decisions and anticipating future trends in businesses. They use mathematical techniques to analyze historical data, identify data patterns, and generate predictions that guide strategic planning and operational efficiency. Business forecasting relies majorly on models such as […]

In today’s fast-changing and interconnected business world, success is no longer defined by technical knowledge alone. What truly differentiates great professionals from good ones is emotional intelligence, i.e. the ability to understand, manage, and connect with people effectively. Emotional Intelligence is no longer a desirable skill, but one of the most important and critical skill […]

For undergraduate students in Management and IT, mastering Data-Driven Decision Making (DDDM) is essential. This approach leverages data analytics to informed business strategies, enhance operational efficiency, and foster innovation. Here’s a comprehensive guide to the tools and techniques that are pivotal for students in these domains: Tools for Date-Driven Decision Making: Business Intelligence (BI) Tools […]

Asian School of Business or ASB as it is popularly known, offers students an experience, not just a degree. There may be a plethora of opportunities available for aspiring candidates, but what sets ASB apart is the fact that it focusses on all three verticals that are required for students to be successful- Academic Rigor […]

In a world where cyberattacks are growing more complex by the day, cybersecurity is no longer just about firewalls and antivirus software. Modern threats require smarter, faster, and adaptive defense mechanisms. Enter Machine Learning (ML) — a powerful branch of artificial intelligence that’s rapidly changing how we secure digital systems. What is Machine Learning? Machine […]

In the modern business world, where data influences almost every decision, Human Resource Management has undergone a significant transformation. For students pursuing business management, gaining knowledge in HR Analytics is becoming a key requirement. HR Analytics—also known as People Analytics—focuses on collecting, analyzing, and using workforce data to support informed decision-making across HR functions. It […]

There’s a version of your résumé that no one ever sees. It doesn’t start with your latest internship or highest GPA. It starts with that shaky first presentation in front of 30 judgmental faces. The one where your voice cracked, your slides glitched, and you wanted to vanish into the podium. It includes the day […]

Family businesses are more than just companies—they are legacies built on trust, values, and long-term vision. For undergraduate business students, studying family businesses offers insights that go beyond textbooks and case studies. These enterprises combine emotional commitment with business goals, creating unique situations that require thoughtful strategies. Whether it’s a small retail store or a […]

Virtual Reality (VR) and Augmented Reality (AR) are transforming user interaction paradigms, offering immersive, interactive, and personalized learning experiences. For IT and management students, these technologies present unique opportunities to engage with complex concepts, develop practical skills, and prepare for future industry demands. Companies are increasingly integrating VR for training purposes, recognizing its effectiveness in […]

In the present era of rapid change and great competition, bookish knowledge is no guarantee for success. Although the mastering of subjects forms the basis of education, it is the soft skills—notably those of communication, teamwork, problem-solving, leadership, and emotional intelligence—that propel personal growth and long-term success. Soft skills are the interpersonal and decision-making abilities […]