In today’s fast-paced business world, entrepreneurship is more than just a career option—it is essential for driving innovation and shaping the future economy. At the Asian School of Business (ASB), fostering an entrepreneurial mindset is at its core, brought to life through its dedicated Entrepreneurship Development and Incubation Centre (EDIC).
The EDIC plays a vital role in preparing students to become confident and creative entrepreneurs. It encourages them to take rational risks, think innovatively, and turn their ideas into successful ventures. Through entrepreneurship development programs, the EDIC equips students with the skills needed to view entrepreneurship as an exciting and rewarding career choice.
To ignite entrepreneurial enthusiasm, the EDIC organizes a range of engaging activities, including guest lectures, awareness campaigns, seminars, workshops, quizzes, and business plan competitions. Signature events such as Conundrum (a case study and role-playing challenge), Ideathon (an innovative idea-pitching competition), and Start-Up of the Year (a platform where first-year students pitch their business ideas) provide students with real-world exposure and the opportunity to refine their strategies. They get connected with industry experts who give them valuable feedback regarding their ideas.
The Incubation Centre at EDIC goes a step further by offering hands-on support to budding entrepreneurs. From guidance in documentation, marketing, and recruitment to conducting market research and analyzing entrepreneurial opportunities, the center ensures that the students have the resources they need to succeed. Its focus on understanding industry requirements and regional market potential prepares students to navigate the business world with confidence.
By combining academic rigor with practical learning and industry connections, ASB ensures its students graduate not just with degrees but with the skills and mindset to lead and innovate. For those with big dreams and the passion to make them a reality, ASB is the perfect launch pad for entrepreneurial success, whereby making them job providers than job seekers.
Submitted by
Dr. Niharika Jaiswal
Assistant Professor
Asian School of Business Noida