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A Guide to BBA: For a Career in Business Management

Nowadays, the entire world is witnessing a rapid growth in business. Every day, several new companies are emerging across the globe, offering more tailored and innovative products and services. This fast-paced expansion implies a need for professionals and experienced personnel who can handle the rapid growth of these businesses. All companies need employees with knowledge of business, who can manage and coordinate between the senior management and their own operational teams.

So, courses such as Bachelor of Business Administration (BBA), Bachelor of Business Studies (BBS), B.Sc in Business & Management (BBM) and Bachelor of Management Studies (BMS) have come into prominence.

BBA Course Overview

Bachelors in Business Administration (BBA) is essentially a general management course that covers all the basic elements of management education. It is gaining popularity because apart from helping students acquire management and leadership skills at an early stage of their careers, it also equips them with the knowledge of business functions and the business world as a whole. As the business world specializes rapidly, this is why many students are going for a BBA course rather than the erstwhile popular option of an undergraduate degree in Commerce or Economics and then pursuing management at the postgraduate level.

Bachelors in Business Administration as a degree course is taught mainly through lectures and seminars, but there are also several opportunities for students to participate in group projects and live company projects, thereby providing them an insight into how business projects are executed.

Eligibility for Bachelors in Business Administration

The basic eligibility criteria for admission to a BBA course is to have completed 10+2 years of schooling. This means that any candidate who has cleared the Class 10+2 exams from any stream (science/commerce/arts) and secured a minimum score 50% is eligible to apply for BBA courses from reputed colleges and universities. Apart from this, some colleges may also require the student to appear for an entrance exam.

BBA Admissions & Application Procedure

Each college or institution has a set number of seats for various degree programmes. To secure admission in the college of one’s choice, the first and the foremost step is to fill and submit the application form for the concerned course. These application forms are generally available both at the campus and on college’s website. After submitting the application form with an associated application fee, you would likely have to appear for the entrance test at a specified time.

Some institutes also require candidates shortlisted from the entrance exam to appear for personal interviews. These are generally conducted to test students for attributes like attitude, motivation, communication and academic ability or aptitude. On the other hand, colleges also organize counselling sessions to give admissions on the basis of only the entrance exam rank and the availability of seats.

BBA Exam Pattern

Most of the BBA entrance exams are organized during April – July. Different institutes follow different patterns for BBA entrance exams, yet these exams generally test for Quantitative Aptitude, Logical Reasoning, Data Interpretation and Verbal Reasoning, and in some cases also General Awareness.

The number of questions can range from 75 to 150, while the duration may about 1.5-2.0 hours for most exams or tests. The marking scheme for some exams may include negative marks for incorrect answers. The test may be conducted online or offline or pen-and-paper mode, as is true even now for the majority of institutions.

BBA Entrance Exam Preparation

BBA entrance exams are generally of a moderate level of difficulty and some focused preparation for 4-6 weeks can help one successfully attempt the exam. Nonetheless, it would be prudent to start preparing for the entrance test exams right after the Class 12 exams, so that there is no time crunch at the end. It is important to focus on the fundamentals and ensure that one’s hold on the basic concepts is strong. It is also essential to practice a lot of questions, including in the form of regular online and offline mock tests, in order to make sure that you are able to apply the concepts properly.

BBA Course Syllabus & Structure

Bachelor of Business Administration course is basically designed to impart knowledge of skills in business management and administration. All through the duration of the course, students are regularly assessed through quizzes, class tests, viva, group presentations, assignment and project submissions and various other forms of practical assessment. Most colleges also emphasize on a live project or internship which provides practical training for students.

The syllabus of the course varies from college to college; however, at a broader level, subjects and topics covered remain quite similar.

BBA Course Fee

The course fee for BBA varies from institution to institution. It depends broadly upon the infrastructure, facilities, core course curriculum, and stand-out features like international affiliations and study trips.

Job Opportunities

After the successful attainment of a BBA or similar degree, graduates can either opt for higher education from top business schools or seek employment in different sectors. Students generally pursue an MBA (Masters of Business Administration), or a Master’s programme in the fields like Management, Human Resource Management, Strategy and Economics and Management.

BBA course also opens up a range of job opportunities in multiple sectors. Most of the sectors in the corporate world readily accept business administration / management graduates at the entry level. Some of the popular sectors of work include Consulting, Banking & Financial Services, Logistics, E-business, Market Research, Advertising, Digital Marketing and Public Relations.

The kinds of roles into which BBA and similar graduates are absorbed include Business Development, Marketing, Business Analyst, Research Analyst, Human Resources, Operations, Branding & Communications.


If you are confident that you want to study business and management at the undergraduate level, then you may take a closer look at the Bachelor of Business Administration (BBA) programme offered at Asian School of Business (ASB) located in Noida, Delhi NCR.

Awarded ‘Top Institute of India 2018‘ by CSR and ‘Best Education Brand for Industry Interface’ by Business World (BW), Asian School of Business (ASB) is a Delhi NCR-based Management Institute. Set up with a vision to promote excellence in the field of education and to meet the ever-increasing demand of quality professionals in the growing business world, Asian School of Business presently offers BBA courses in affiliation with the CCS University.

The institute, moreover, has an exclusive international tie-up with world’s leading university –  University of Southern California-School of Cinematic Arts Campus, Los Angeles, USA whereby it provides a unique international edge of learning from the best minds in the International Fully Paid Residential Workshop on Business of Entertainment leading to international certification highly acclaimed in the media and entertainment industry worldwide.

As a part of this international program, a select group of ASB students have a wonderful opportunity of experiencing an enriching international exposure with 10 days’ educational trip to the beautiful city of Los Angeles where they undergo a practical workshop on Business of Entertainment at the USC campus. This workshop complements the lessons they learn during their classes of Diploma in Business of Entertainment. This trip is a perfect blend of learning and fun in a global landscape where students gain hands-on training in business of entertainment and also enjoy local sightseeing in Los Angeles.