Posted on


The Entrepreneurship Development Incubation Center at Asian School of Business organized a stimulating event, Conundrum 1.0, on February 21, 2024. This competition, tailored for BBA, BCA, and BCom students, aimed to enhance their problem-solving abilities and foster creativity through case analysis and role-playing exercises. A total of 18 teams, comprising 5 to 10 participants each, enthusiastically participated in the event. The teams were tasked with analyzing given case studies and subsequently portraying their insights through role-playing scenarios. This unique format encouraged students to delve deep into real-world business dilemmas, allowing them to apply theoretical knowledge to practical situations. The primary objective of Conundrum 1.0 was to instill critical thinking skills and decision-making capabilities among the students. By immersing themselves in the intricacies of the cases provided, participants were able to identify key issues, brainstorm potential solutions, and simulate the implementation process through role-play. Through this event, students were not only challenged to think creatively but also to collaborate effectively within their teams. The diverse backgrounds and perspectives of the participants contributed to a rich exchange of ideas, further enriching the learning experience.

Furthermore, Conundrum 1.0 served as a platform for students to hone their presentation and communication skills. As they portrayed their analysis and solutions through role-play, participants gained valuable experience in articulating their thoughts coherently and persuasively.

Overall, the event was a resounding success, leaving a lasting impact on the participating students. By engaging in real-world problem-solving scenarios, they developed a deeper understanding of business dynamics and honed essential skills crucial for their future endeavors in the professional world. The Entrepreneurship Development Incubation Center looks forward to organizing more such events to continue nurturing the entrepreneurial spirit and holistic development of students at Asian School of Business.