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For a bright career in business management, know all about the BBA program

In the recent times, there has been a rapid growth in business world over. Almost every day, many new companies are coming up across the globe that are offering more and more tailored and innovative products and services. This accelerated expansion implies a need for trained professionals and experienced personnel who can handle the rapid growth of these businesses. All companies therefore need candidates with sound knowledge of business, who can manage and coordinate between the senior management and their own operational teams.

Thus, courses such as Bachelor of Business Administration (BBA), Bachelor of Business Studies (BBS), BSc in Business & Management (BBM) and Bachelor of Management Studies (BMS) have become prominent in the current times.

Overview of BBA Course

Essentially a general management course, Bachelors in Business Administration (BBA) covers all the basic elements of management education. The course is gaining popularity because, apart from helping students acquire management and leadership skills at a very early stage of their careers, it also equips them with the knowledge of business functions and the business world as a whole. As the world specializes rapidly, this is why many students are going with a BBA course rather than the erstwhile popular option of doing an undergraduate degree in Commerce or Economics and then pursuing the study of management at the postgraduate level.

Taught mainly through lectures and seminars, the bachelors in business administration degree also provides the students several opportunities to participate in group projects and live company projects, thereby allowing them an insight into how business projects are executed.

Eligibility for Bachelors in Business Administration

Completion of 10+2 years of schooling is the basic eligibility criteria for admission to a BBA course. This means that any candidate who has cleared the Class 12 exam from any stream (science/commerce/arts) and secured a minimum score 50% is eligible to apply for BBA courses from reputed colleges and universities. Besides, some colleges may also require the student to give an entrance exam.

Admissions & Application Procedure for BBA

Every college or institution has a set number of seats for various degree programmes. The first and the foremost step to get admission into the college of your choice is to fill and submit the application form for the concerned course. These application forms are normally available both at the campus and the college’s website. After submitting the application form with any associated application fee, you are expected to appear for the entrance test on a specified date and time.

Some of the institutes also require candidates shortlisted from the entrance exam to appear for personal interviews. These are generally conducted to test students for attributes like attitude, motivation, communication and academic ability or aptitude. Some other colleges also organize counselling sessions to give admissions on the basis of only the entrance exam rank and the availability of seats.

Exam Pattern of BBA

BBA entrance exams are mostly organized in the months of April, May and June. Different institutes follow different patterns for BBA entrance exams, yet these exams generally test for Quantitative Aptitude, Logical Reasoning, Data Interpretation and Verbal Reasoning, and in some cases also General Awareness.

The number of questions can range from 75 to 150, while the duration is more uniform, at about 1.5-2 hours for most exams or tests. The marking scheme for some exams may include negative marks for incorrect answers. The test may be conducted online or offline or pen-and-paper mode, as is true even now for the majority of institutions.

Entrance Exam Preparation for BBA

BBA entrance exams are generally of a moderate level of difficulty and some focused preparation for 2-3 weeks can help one successfully attempt the exam, provided of course that one’s school learning base is solid. Nevertheless, it would be wise to start preparing for the entrance test exams right after the Class 12 exams, so that there is no time crunch at the end. It is important to focus on the fundamentals and ensure that one’s hold on the basic concepts is strong. It is also essential to practice a lot of questions, including in the form of regular online and offline mock tests, in order to make sure that you are able to apply the concepts properly.

Course Syllabus & Structure of BBA

Bachelor of Business Administration course is primarily designed to impart knowledge of skills in business management and administration. Throughout the duration of the course, students are routinely assessed through quizzes, class tests, viva, group presentations, assignment and project submissions and various other forms of practical assessment. Most colleges also stress upon a live project or internship which provides practical training for students.

The syllabus of the course differs from college to college; however, at a broader level, subjects and topics covered remain quite similar.

Course Fee of BBA

BBA course fee varies from institution to institution. Broadly, it depends upon the infrastructure, facilities, core course curriculum, and stand-out features like international affiliations and study trips.

Job Opportunities after BBA

After the successful attainment of a BBA or similar degree, graduates can either opt for higher education from top business schools or seek employment in different sectors. Normally, students pursue an MBA (Masters of Business Administration), or a Master’s programme in the fields like Management, Human Resource Management, Strategy and Economics and Management once they are through with their BBA.

Moreover, the BBA course also opens up a range of job opportunities in multiple sectors. Most sectors in the corporate world readily accept business administration / management graduates at the entry level. Some of the popular sectors of work include Consulting, Banking & Financial Services, Logistics, E-business, Market Research, Advertising, Digital Marketing, and Public Relations.

The kinds of roles into which BBA and similar graduates are absorbed include Business Development, Marketing, Business Analyst, Research Analyst, Human Resources, Operations, Branding & Communications.


For students who wish to study business and management at the undergraduate level, it is suggested that they take a closer look at the Bachelor of Business Administration (BBA) programme being offered at Asian School of Business (ASB) located in Noida, Delhi NCR.

Asian School of Business (ASB) is a part of Delhi NCR-based largest centre for professional media, IT, law, management, fashion & hospitality education in Asia with world-class facilities – Asian Education Group (AEG), and it has been awarded ‘Top Institute of India 2018‘ by CSR and ‘Best Education Brand for Industry Interface’ by Business World (BW). The institute was set up with a vision to promote excellence in the field of education and to meet the ever-increasing demand of quality professionals in the growing business world, and it presently offers BBA courses in affiliation with the CCS University.

The institute, moreover, has an exclusive international tie-up with world’s leading university –  University of Southern California-School of Cinematic Arts Campus, Los Angeles, USA whereby it provides a unique international edge of learning from the best minds in the International Fully Paid Residential Workshop on Business of Entertainment at University of Southern California – School of Cinematic Arts Campus, Los Angeles, USA leading to international certification highly acclaimed in the media and entertainment industry worldwide.

As part of this international program, selected ASB students have a wonderful opportunity of getting an enriching international exposure with 10 days’ educational trip to the beautiful city of Los Angeles where they undergo a practical workshop on Business of Entertainment at the USC campus. This workshop complements the lessons they learn during their classes of Diploma in Business of Entertainment. This trip is a perfect blend of learning and fun in a global landscape where students gain hands-on training in business of entertainment and also enjoy local sightseeing in Los Angeles.