Dr. Rachita Kapoor Bhasin

Dr. Rachita Kapoor Bhasin

Dr. Rachita Kapoor Bhasin is working as an Assistant Professor at Asian School of Business and Program Chair of Bachelor of Business Administration (BBA) with a substantial capacity in academic course administration committed to the responsibilities of the course curriculum. She has given immense contributions to organizing National & International conferences, seminars, and workshops. A Ph.D. in marketing, along with possessing a Master of Commerce degree from Jamia Millia Islamia, and a commerce graduate from the University of Delhi, Dr. Bhasin’s research interests are focused on green initiatives with regard to consumer behavior and preferences and environmental awareness.